Following are 10 practical activities you can complete to achieve this:
1. Create or update a Frequently Asked Questions page for your business. With answers readily to hand or easily accessible to enquirers your presentation is consistent, concise and confident.
2. Prepare an analysis table of your top 5 competitors. List their USPs, target market and the products and services they offer. Update this frequently and maintain a competitive advantage. Knowledge is power, and power breeds confidence.
3. Create a survey to gather marketing research about your target market. Send it out, collect and analyse the feedback. Keep informed of your target market’s needs, and then you can confidently present their solutions.
4. Identify your top 3 values for life and work. Stay true to your values and be authentic. Authenticity breeds confidence.
5. Compile a list of all the benefits your products/services provide. Think on these as you present your business.
6. Survey your clients to find out the benefits they derive from working with you. Create client testimonials and case studies, and use these in your marketing.
7. Practice assertive body language. Make a note of any aggressive or non-confident mannerisms you may have. Make a conscious effort to unlearn these.
8. Decide on a role model whose results you would like to achieve. Make a note of their assertive behaviours and practices. Model these.
9. Review your terms and conditions, aligning them with your current values and goals. Post your terms and conditions on your website. Add them to your new client information pack. Ensure that everyone in your business or supporting
your business is aware of your terms and conditions and upholds them.
9. Practice upholding your boundaries in your business and personal relationships. Practice saying and meaning No when you need to decline requests. Do not be hesitant to let people know when their wishes are not convenient for you to grant. And you are not obliged to offer an explanation!
They may be shocked at this sudden assertiveness but will come to respect you for it.
10. Familiarize yourself with the workings of your products and services, as well as your systems and procedures. Be able to succinctly explain why you do what you do, and don’t do what you don’t! Remember, practice breeds competence, and competence breeds confidence.
Here is wishing you great success with confidently presenting your business.
Do write in and share your experience!
Author: Oma Edoja
Category: Make More Money
Sub-categories: Marketing, Mindset,
Tags: confidence, practical activity, get clients,
Summary: 10 practical activities to boost confidence in your business and get